Personal style. A little more considered.
Good style.
On repeat.
Fresh perspective on what to wear. Useful ideas for what you own. A daily edit with a longer view.
Explore the editWear more.
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Buy less.
Useful answers, made for you
Get more from what you wear
Free calculator
Compare clothing size charts
Keep body and garment charts separate, then compare matching measurements. Free, with no sign-up.
Open the calculator Worked guideBody size or garment size?
Read a clothing size chart and compare the right measurements.
Read the worked guide Planning worksheetMake a wardrobe care plan
Record care labels, repairs and real use for three pieces you already own.
Use the worksheetIn the know
The daily style edit
Fresh ideas from fashion, style and clothing-care publishers. These links take you to the original articles.
The Opera Coat Is This Season’s Anti-Quiet Luxury Outerwear Trend (opens publisher in a new tab)
From British Vogue. Read the original for the full story and context.
Publisher date:
In pictures: Soeur reboots Frère menswear arm (opens publisher in a new tab)
From Drapers. Read the original for the full story and context.
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Inside PoloFest, the Tokyo Event Celebrating the Cult of Vintage Ralph Lauren (opens publisher in a new tab)
From Who What Wear. Read the original for the full story and context.
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Dungiven Dress Fitting: Full Bust Adjustment (FBA) (opens publisher in a new tab)
From Sew Liberated. Read the original for the full story and context.
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How I started in fashion: Pandora's General Manager for the British Isles, Nicole Clayton (opens publisher in a new tab)
From TheIndustry.fashion. Read the original for the full story and context.
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A week in work outfits with marketing consultant, Nissa Ryan (opens publisher in a new tab)
From Fashion Journal. Read the original for the full story and context.
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The StyleMojo originals
More from your wardrobe.
How to make a wardrobe care-label index
Record the care information already attached to selected garments, keep unknown labels visible and plan outfits without inventing treatment instructions.
6 min readHow to make a personal measurement note for size guides
Record a small set of consistently taken measurements, compare them with one current brand chart and keep fit questions separate from the numbers.
6 min readHow to plan outfits with a wardrobe combination grid
Make an outfit planner from clothes you own: list tops and bottoms, mark combinations you have worn and choose a few to try. Includes a simple grid.
8 min readKeep these close
A little care goes a long way.
How to
What is clothing maintenance? A practical clothes-care routine
Make a garment-specific plan for cleaning, drying, storage and repair, then keep track of what actually returns to use.
Read the guideHow to
Washing a wool jumper: let the label choose the method
Machine-washable wool and hand-wash knitwear need different decisions. Check the garment before choosing a programme or detergent.
Read the guide
How to
Linen shirt care: washing is only half the plan
Check the care label, separate colours and plan how the shirt will dry before putting a linen garment into the machine.
Read the guideLess haul culture.